Prize Rules

Read the crowd: a read is right when you answer the way most players did.

The daily cycle

A new pack opens every day at 18:00 UTC and closes 24 hours later. Results come out at 18:00 UTC.
Each pack starts with 20 cards and grows to 45 as more people play that day.
Your first answer on a card is final (Kek Gold can undo the last one within 60 seconds).

Swipe and This-or-That: right when you match the majority.
50/50 rule: when a card splits evenly, everyone scores it.
Small crowds: you are scored against everyone else's swipes (yours is left out). A card scores only when at least 10 other players swiped it; otherwise it shows "Not enough crowd yet" and scores for nobody (a golden card on it does not count either).
Guess the %: right when your guess is within 10 points of the crowd.

Daily prize: the best accuracy of the day among players who finished their deck. Ties: closer Guess-% answers, then the earlier finish.
The daily prize needs at least 20 players who finished that day's pack; otherwise it rolls over and the NFT stays in the vault.
Weekly prize: the best accuracy over the week. You need to play at least 5 of the 7 days to rank, and the prize needs at least 20 qualified players (otherwise it rolls over).
Golden cards are rare and random. Read yours right and you get +200 points, 7 days of Kek Gold, and the golden prize when one is set for that day.
Kek Gold prize: a monthly prize for Gold members, funded by 30% of paid Gold revenue. It runs once at least 10 Gold members have played 15 or more days that month; otherwise it rolls over.
Kek Gold perks, in order: 1. Monthly Gold-only prize; 2. Instant crowd reveal after each swipe; 3. Streak protection; 4. Undo; 5. Deep stats; 6. Gold badge. Gold never gives extra chances at the daily or weekly prizes.

You need a claimed Passport to win. Claim your prize within 30 days, or it returns to the prize pool.
Each prize lives on one blockchain, so it needs a matching wallet: EVM (Ethereum) or Solana. Rare Pepe prizes are Emblem Vault NFTs on Ethereum.
No wallet connect is needed: send it to your passport wallet in one tap, or paste an address (or ENS name) and confirm its last 4 characters.
Prizes are checked before sending and go out after a short review window.

Updated 13 October 2026.